Are you a Coach, Entrepreneur, or Marketer asking yourself…

• What do I need to do differently?

• I’ve tried so many things — am I even on the right track?

• Am I really moving closer to my goals?

I know how that feels. I’ve been there myself.

I tried everything: cold outreach, complicated sales funnels, Meta ads… I invested over €100k in Coaching — and still didn’t see the results I wanted.

Until I did one simple thing:
I stopped forcing strategies that didn’t feel aligned.

✨ Here’s the new rulebook:

1. What doesn’t work and feels bad → STOP IT. 

2. What works but feels bad → STOP IT.

3. What doesn’t work but feels amazing → worth building on.

4. What works and feels amazing → time to scale!

That shift changed everything.

When I started my business, it took me just 6 months from 0€ with an old lenovo laptop to grow beyond €25k months. 

That result didn’t come from following one-size-fits-all approaches. It came from trusting my intuition, combining it with smart strategy, and leaning on the mindset I grew up with.

In my family, business and performance were everyday dinner table topics. My dad spent over 30 years in senior management roles at FMCG giants like GlaxoSmithKline and Reckitt Benckiser. From a young age, he taught me how to think about negotiations, leadership, and business management.

And alongside that, tennis shaped me. Discipline, resilience, and the ability to stay calm under pressure became second nature.
That unique mix of corporate insight + tennis mindset + entrepreneurial intuition is what I now bring to my clients.